The NBA star LeBron James’ oldest son, Bronny James, announced last May that he would be attending the Trojans.
James, a Chatsworth, California native and graduate of Sierra Canyon High School, selected USC over Oregon and Ohio State as his other two choices.
On a recent visit to a college, the 4-star combo guard looked comfortable wearing a Chrome Hearts Multi Color Cross Hoodie and black sweatpants from the brand.
The world’s leading premium underwear brand, announces a new collaboration with high school standout Bronny James. James, a lifelong supporter of the revolutionary business, becomes the PSD’s youngest athlete entrepreneur.
“I’ve been wearing PSD for as long as I can remember,” James stated. “When the connection is genuine and genuine, a partnership like this is very exciting.” I’m excited to contribute my ideas and insight to the creation of some very unique artworks.”
PSD and their team of outstanding designers see James’ unique ability to connect with this new era of fashion and will collaborate with him to create his signature collection. This Spring, James’ new range will be available at major retailers such as Champs, Hibbetts, Snipes, and online at psdunderwear.com.
“It’s been fun watching Bronny grow up wearing PSD, dating back to Mike Miller gifting them to his dad while they played together in Miami,” said Curt Flaitz, PSD’s Co-Founder and President. “We love when partnerships unfold organically, and we look forward to continuing to build a great partnership with him.”